Web Advertising is red hot, up 25.8 percent
Internet marketing is still exploding, and pay-per-click, or keyword search, is pushing a majority of the growth.
"Much of this activity reflects the growing confidence in Web advertising, which climbed sharply this year on the strength of keyword search advertising and rich media ads enabled by faster broadband connections. Marketers spent $5.6 billion to advertise online in the first nine months of this year, up 25.8 percent from the period in 2003, according to TNS Media Intelligence, which tracks ad spending. That is a faster rate of growth than TNS found in any other media category."
(Click here for the complete NYTimes Story)
For Internet consulting on pay-per-click, or keyword search, marketing click here.
"Much of this activity reflects the growing confidence in Web advertising, which climbed sharply this year on the strength of keyword search advertising and rich media ads enabled by faster broadband connections. Marketers spent $5.6 billion to advertise online in the first nine months of this year, up 25.8 percent from the period in 2003, according to TNS Media Intelligence, which tracks ad spending. That is a faster rate of growth than TNS found in any other media category."
(Click here for the complete NYTimes Story)
For Internet consulting on pay-per-click, or keyword search, marketing click here.


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